words, styled by jo

Illustration-led copywriting for brands that want to feel intentional, elevated, and human.

Words, Styled by Jo blends custom illustration with strategic copywriting to help brands tell richer stories — the kind people remember, connect with, and trust.

With a background in luxury retail, creative writing, and visual storytelling, I specialize in translating ideas into experiences that feel editorial, thoughtful, and unmistakably you.

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I work with founders, creatives, and brands who want more than filler copy or stock visuals. Together, we create words and imagery that feel cohesive, expressive, and emotionally resonant.

Clients

The Illustrated Brand Narrative
A full brand story experience combining custom illustration and story-driven copy to establish voice, tone, and visual identity.

The Visual Voice Edit
A strategic refresh of your website or landing page — aligning visuals and language so they work together seamlessly.

The Editorial Drop
Illustrated essays, Substack features, or brand editorials designed to position you as thoughtful, creative, and credible.